We start Week 2 of the #30Days30WaysUK campaign with a focus on what is called "Trusted Networks.''

The base for this focus is that not everything you see online is true. It’s really important that you think before you share anything on social media and if you are in any doubt, don’t share it.

In the digital age with information at our fingertips, it can be difficult at times to decipher genuine sources from malicious misinformation, however, verifying credible sources for crisis and emergency information is a vital initial step in being thoroughly prepared in the event of an emergency

Misinformation can be spread quickly online – often by well-meaning people who like, share and repeat the claims they see on channels like Facebook, Twitter and TikTok.

The Think Before You Share campaign is reminding everyone to be cautious when accessing information on the internet and social media, because not everything presented as ‘fact’ is true – and sometimes untrue information can have serious, real life consequences.

To help you fact-check and decide whether claims made online can be trusted, consider this simple checklist BEFORE sharing information online or in person:

Source – Does the information come from a trusted source? Is the person who sent it to you the originator of the information? If not, who is? Do you know them? Do you trust them? Checking these things can help you determine if a source is reliable.

Headline – Always read beyond the headline – they don’t always tell the full story. Always check the date and read to the end before you share articles with family and friends.

Analyse – If something sounds unbelievable, it very well might be. Don’t assume because something is published online its fact. Anyone can put information online and not everyone shares information for a good reason.

Retouched – Does the image or video look as though it has been altered? It might be edited, or show an unrelated place or event.

Error – Look out for mistakes – typos, spelling mistakes or things that don’t make sense could indicate the information is false. Official guidance or things shared by trusted sources like the Police or the local authority will always have been carefully checked so should have no errors.

If in doubt, don’t share. You could be helping to pass along rumours and misinformation to people who trust you.

  • The BBC has produced a valuable Bitesize guide detailing how false information spreads here

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